Invasion of Privacy
In recent years, there has been a great increase in sensitivity to invasion of privacy. Laws have been passed and lawsuits have been filed in an effort to protect the privacy of individuals. In general, laws and lawsuits strive to prevent anyone from knowing anything about an individual that individual does not want to be known.
Protection of employee privacy can create problems. People are interested in people, and most people are willing to have favorable things said about themselves. The problem is to include the good things and avoid the others.
Much information to flesh out a story can be obtained by asking questions of each person involved, elicit facts that are interesting and favorable. After the story is written, show it to the person mentioned. If he or she objects to anything, take it out. Once the material has been approved, get the subject to sign it.
There may be times when a reporter will ask you for information about an employee. In general, most companies have adopted a policy of merely confirming that a person is employed and in what position. You can also tell a reporter the date on which the employee first joined the firm.
Under no circumstances should you take it upon yourself to tell a reporter an employee's home address, marital status, or number of children, nor should you reveal any aspect of a job performance record. If the reporter wants to know such things, the best approach is to say that you will ask the employee to call. In this way, the employee knows that an inquiry has been made and can determine what information is to be divulged. It also lets you and the company off the hook in terms of protecting the employee's privacy.
Another way for a company to protect itself against employees' invasion-of-privacy suits is to have a standard biographical form that each one fills out. At the top of this form should be a clear-cut statement that the information provided may be used in company publicity and employee newsletters.
- Why Organizations Need Public Relations
- Defining Public Relations
- Confusion with Other Organizational Communication Functions
- Directions and history General pr Directions As you have probably understood pr is a very broad field of activity, it includes not only advertisement, as you might think, but many other spheres.
- History
- Attitudes and Opinions
- Building Public Opinion
- Receiver
- Men’s perception of information
- Public Relations and Public Responsibility
- Models of Public Relations
- Warner-lambert creed
- Planning and executing a public relations campaign
- Surveys
- Focus Group Interviews
- Analysis of Data
- Audience Message
- Audience Message
- Strategic management
- The Stakeholder Stage
- The Issues Stage
- The Objectives Stage
- The Planning Stage
- The Implementation Stage
- The Evaluation Stage
- Outlining
- Sentences and Paragraphs
- Word Length
- Word choice
- Errors to avoid
- Spelling
- Gobbledygook and Jargon
- Poor Sentence Structure
- Wrong Words
- "Sound-alike" Words
- Redundancies
- Too Many Words
- Too Many Numbers
- Too Many Capitals
- Politically Incorrect Language
- Persuasive Writing
- Audience Analysis
- Source Credibility
- Appeal to Self-interest
- Clarity of the Message
- Timing and Context
- Symbols, Slogans, and Acronyms
- Semantics
- Suggestions for Action
- Content and Structure
- Preparing News Releases
- Editors Depend on Releases
- Flyers Aren't Releases
- Paper and Typeface
- "News" Flag
- Release Date
- Contact Person
- Serial Number
- Headline
- Wheeling Steel Appoints Jones To Head Pittsville Foundries
- Health Fairs to Explain Benefits
- Slugline, Continuations, and End Sign
- The Summary Lead
- Handling Quotes
- Feature Style
- Sidebars
- Varied Names
- Research
- What's the "Big Idea"?
- Organizing and Outlining
- How Much to Say?
- Working with the Speaker
- Provide Coaching
- Polish During Rehearsal
- Misuse of Visual Aids
- Evaluation
- Dealing with Brushfire Topics
- Checklist • Ten Tips for Surviving a Media Interview
- Exhibits and Special Events
- Visual Impression
- Traffic Pattern and Lighting
- Furniture and Floor Covering
- Audiovisual Equipment
- Maintaining the Display
- Hospitality Suites
- Catering to the Press. Press Conferences
- Avoid Embarrassing Silences
- How to Issue the Invitation
- Dealing with Journalistic Ethics
- Check the Facilities Representatives of the pr department should make at least one on-site inspection, accompanied by a sales representative of the facility, to check for items such as:
- Offer Helpful Handouts
- Pr Staff Relations with the Press
- Using Radio
- Paid Advertisements
- Public Service Announcements
- Talk Shows
- Getting It Timed Right
- The spot lacks a local angle
- Live Announcer or Taped Spot?
- Psa: 30 seconds
- Psa: 30 seconds
- Television and Cable
- Target vnRs Carefully
- The Story Conference
- Preparing the Script and Storyboard
- Getting on the Talk Shows
- Cnn Provides Placement Opportunities
- Approaching Your Local Cable Operator
- Internet in Public Relations
- International Public Relations
- Culture
- Examples of Legal Problem
- Libel and Slander
- Invasion of Privacy
- Releases for Advertising and Promotion
- Regulations of Government agencies
- Copyright Law
- Fair Use and Infringement
- Guidelines for Using Copyrighted Materials
- Trademark Law
- Contract Considerations
- Client Contracts
- Freelancer Contracts
- Facilities Contracts
- Working with Lawyers
- Ethics and Professionalism
- What is public relations. Definitions ans aims
- Public relations (pr) – Паблик рилэйшнс, связи с общественностью
- Field of study – наука, поле деятельности
- Pr scholars – основатели науки, исследователи pr
- Strategic planning
- Planning and executing a public relations campaign
- Preparing News Releases
- Preparing Brochures
- Meeting – встреча
- Exhibits and Special Events
- Catering to the Press. Press Conferences
- Using Radio
- Television and Cable
- Internet in Public Relations
- Legal Requirements
- Puffery – навязчивая, дутая реклама
- Appendix b what is public relations. Definitions and aims
- Directions and history
- Strategic planning
- Planning and executing a public relations campaign
- Preparing News Releases
- Preparing Brochures
- Exhibits and Special Events
- Catering to the Press. Press Conferences
- Using Radio
- Television and Cable
- Internet in Public Relations
- International Public Relations
- Legal Requirements
- Appendix c public relations’ websites Public Relations Society of America – www.Prsa.Org
- International Public Relations Association – www.Ipranet.Org
- Pr in Press Through Internet pr Week (London) – www.Prweek.Com
- News and Inquiries Sources