Presentations
Presentation situations:
An architect shows plans for a new local museum and art gallery and talks about its benefits.
A traffic expert talks about the benefits of a proposed development (a new road, bridge, etc.) to improve the traffic flow in your area.
A film director goes to a film company with the plans for a new film and talks about a story, the stars, the budget, etc., trying to persuade the company about how profitable it will be for them.
1. Getting started. You are going to give one of the presentations above. Use your own name or invent a name for yourself.
2. Introducing the topic. Make a transparency with the titles of the main sections of your presentation, or write them on the blackboard. Begin your presentation with saying how sections your talk is divided into and what they are. Say how long you will speak.
3. Dealing with questions. Before beginning the talk itself, the speaker says if they are willing to answer questions during the talk, or if people should keep questions to the end.
After the speaker has started, one member of the group asks a question.
Different members of the group should speak as presenters, and the other members as the audience. Each speaker should only give a small part of their presentation, with one question from the audience.
KEYS
- Unit 5 promotional tools
- Reading section
- Promotion and selling Before you read
- Promoting a New Product
- Text 5.2. Read the text and discuss the difference between promotional strategies. Promotional Strategies
- Advertising
- Vocabulary tasks
- Characteristics of Advertising
- Types of Advertising Media
- Other promotional tools
- Vocabulary tasks
- Public relations
- Sales Promotion
- Personal Selling
- Practice section
- Praising the tv commercial
- Интересные факты из истории рекламной деятельности
- Рекламная теория
- Total Expenditure on Advertising and Promotion £1 million
- Personal selling
- Buying Things in the Shop
- Presentations
- Promotional tools and advertising Reading 1
- Reading 2
- Vocabulary tasks
- Practice section
- Reading 3
- Vocabulary tasks